Posted on Leave a comment

How to Set Up a Facebook Business Page in Less Than 10 Minutes

How to Set Up a Facebook Business Page in Less Than 10 Minutes

Facebook has billions of monthly active users which creates an amazing opportunity to reach new customers for your business. Whether you are a realtor, fashion model, business coach, or restaurant, a Facebook Business Page is highly recommended to brand or market your business, products, and services.

Many businesses are choosing to begin their social media marketing or online marketing by creating a business page on Facebook.

What is a Facebook Business page?

A Facebook Business Page serves to help people learn about your business in terms of what you do, ways to contact your business, and the location of your business. Your Facebook Business Page will have a menu on the left side that allows your customers to view information such as an about page, photos and videos, events, reviews, and posts. [Source: thrivehive.com]

What is the difference between a Facebook Business Page and Fan Page? There is no difference; Facebook now refers to the pages as business page rather than fan page.

A frequently asked question is, “Do I need to have a personal account/profile on Facebook before creating a business page?” The answer is YES, you do need a personal Facebook account/profile.

What you need to gather get started:

  • Company logo
  • Profile picture
  • Cover photo/image (820 pixels wide by 462 pixels tall)
  • Pertinent information, i.e. website link, email, phone number, business address

Simple Steps to Set Up a Facebook Business Page

  1. Visit Facebook.com (log into your personal account/profile)
  2. Click the CREATE option at the top
  3. Select from the CREATE A PAGE option then the BUSINESS or BRAND option
  4. Type in your PAGE NAME and select a CATEGORY from the drop-down menu
  5. Upload a PROFILE PICTURE
  6. Upload COVER PHOTO/IMAGE (You can skip this but hopefully you have those items ready to upload) A head shot or logo is recommended
  7. Congratulations, your business page is READY TO GO!

Once your Facebook Business page has been created, here are a few things to keep in mind before you start posting:

  • Fill in company information (hours, services, etc. including phone number (if available)
  • Add other details about your business or brand that may be helpful to others who visit your page
  • Add business email address
  • Include business hours
  • Give your page a username located underneath your profile and title
  • Add a call to action (i.e. book an appointment)
  • Get it Verified (Refer to How to Get Verified on Facebook via Hootsuite)

Are you ready to get started with your Facebook Business Page?

Contact us to let us know how it was when you created your business page. If you need assistance, do not hesitate to contact us by email info@biancalatrice.com or by submitting your contact information on the form below.

Are you following Destiny Inspired Consulting on Instagram, Facebook, YouTube? Speaking of Facebook Business Page, have you LIKED our page?

Be sure to SUBSCRIBE so you receive alerts when new content is issued. Have you checked out the services offered at biancalatrice.com/destinyinspiredconsulting ?

Posted on Leave a comment

How To Use Instagram For Business?

Instagram is one of the most popular social media platforms, and every business should consider using the platform. (Source: Business News Daily)

According to Hootsuite, “More than 25 million companies worldwide are already using Instagram for business, and more than 200 million users visit at least one business profile every day.” As a business owner, when you develop your business plan or business marketing model, you really should consider a social media platform with such impressive statistical data.

If you are trying to decide if Instagram is an ideal marketing tool for your business, you may want to consider that “1 billion people use Instagram every month and 500 million people use Instagram Stories every day.” I don’t know what your business is, but I could find significant value in using a free online tool, such as Instagram, to for business marketing.

Instagram is a photo and video social platform. With an effective marketing strategy, businesses can promote products, services, and increase sales on this free platform.

Benefits of Using Instagram for Business

  • Create a Business Profile
  • Review engagement insights
  • Customer engagement
  • Expand your reach with hashtags
  • Advertise and promote posts
  • Learn the likes and dislikes of your customers
  • Utilize Instagram Influencers
  • Stream live or post videos in the feed or on your “story”
  • Offers free or promotional products
  • Host contest or post a poll to gather feedback

Steps to Use Instagram for Business

  • Step One – Get an Instagram Business account
  • Step Two – Optimize your business profile (include website URL and short biography)
  • Step Three – Add a business logo or professional headshot
  • Step Four – Show what you do in a visually creative way with photos and videos
  • Step Five – Grow and Engage Your Audience
  • Step Six – Measure success. Make adjustments

 

stock photo of cell phone showing Instagram use
Are you following @destinyinspiredconsulting on Instagram yet?

Are you ready to get started using Instagram for your business today? 

Knowing what the statistics reflect about Instagram’s popularity, its benefits, and the simple steps to get started, will you be starting or increasing your use of Instagram for your business sooner than later? 

Be sure to follow Destiny Inspired Consulting on all our social media platforms and repost/share with friends. Do you need assistance with your social media and digital marketing techniques? Contact info@biancalatrice.com for assistance. 

Website biancalatrice.com

IG @destinyinspiredconsulting

FB Destiny Inspired Consulting by BL

Twitter @destinyinspired

YouTube @ Destiny Inspired Consulting

Don’t forget to SUBSCRIBE to follow this blog, like, comment, and/or sign up for email alerts. Let’s stay connected, OK?

Posted on Leave a comment

Not Sure What to Post on Social Media?

Not sure what to post on social media? When you first create your social media business pages, it difficult to come up with fresh content to post.  You are not alone;  many other business owners, organizations, and artists are experiencing the same challenge. The average business owner, especially small business owner, is busy building their business (brand) and does not have time to create their social media and digital marketing strategies. Managing your businesses social media campaign to keep consistent engaging content for your audience on a regular basis is likely not at the top of your list. 

Basic Tip:

It is important to keep appealing content on your pages regardless of the type of business you have or if you are simply branding yourself as an artist. 

Check out our FREE 30 Days of Social Media Posting Ideas to provide you with basic and diverse content to engage your audience. Having the ability to create consistent engaging content could be the difference in establishing a new customer or follower. 

Simple Posting Ideas Include:

  • Sharing Inspirational Quotes
  • Spotlighting Other Businesses
  • Asking Relevant Questions
  • Sharing Childhood Memories
  • Hosting a Flash Sale
  • Posting a Valuable Business Tip
  • Shouting Out a Customer
  • Sharing Resources

Ready. Get Set. Here are our FREE 30 Days of Social Media Posting Ideas…

 

 

Would you do us a favor? If you enjoy our 30 Days of Social Media Posting Ideas or utilize any tips we share, please be sure to come back to provide us with your valuable feedback. Is that ok? 

Would you like to receive this 30 Days of Social Media Posting Ideas as a PDF by email, simply fill out the contact form below and include the following subject PDF POSTING IDEAS REQUEST? 

If you enjoyed the content of this post, please consider following my blog, reblogging, and/or sharing on social media (Twitter, Instagram, LinkedIn, Facebook).

Be sure to follow Destiny Inspired Consulting on all our social media platforms.

Website biancalatrice.com

IG @destinyinspiredconsulting

FB Destiny Inspired Consulting by BL

Twitter @destinyinspired

YouTube @ Destiny Inspired Consulting

Don’t forget to SUBSCRIBE to follow this blog, like, comment, and/or sign up for email alerts. Let’s stay connected, OK?

Posted on Leave a comment

Nothing Like a Sprinkle of Inspiration

Happy Monday!

Don’t quit your day dreams! Let me say that ONE MORE TIME for those who didn’t hear me in the back of the room. DO NOT QUIT your day dreams and Don’t Settle for less.

The RIGHT people will notice you and appreciate your talents, skills, and abilities at the RIGHT time. #DueSeason #CareerInspiration

Now that we remember what NOT to do, let’s discuss what we NEED to do:

* Dream Big & Bigger

* Take Career Risks

* Mentor & Help Others

* Inspire Others

* Each one, Teach One

* Take one step at a time to avoid feeling so overwhelmed

* Remember that it’s never too late to start fresh

Like my LinkedIN connection Brigette Hyacinth says, “Nothing can replace the human touch.” So, while you are waiting to be promoted, developing personally and professionally, etc., Please remember to CONNECT with others. #humantouch

Speaking of CONNECT, Are we “connected” on social media? Let’s get connected.

If you enjoyed the content of this post/business spotlight, please consider following my blog, reblogging, and/or sharing on social media (Twitter, Instagram, LinkedIn, Facebook). By all means, please do not hesitate to comment.

Also, be sure to follow Destiny Inspired Consulting on all our social media platforms.

IG @destinyinspiredconsulting

FB Destiny Inspired Consulting by BL

Twitter @destinyinspired

YouTube @ Destiny Inspired Consulting

Don’t forget to SUBSCRIBE to follow this blog, like, comment, and/or sign up for email alerts. Let’s stay connected, OK?

Posted on Leave a comment

7 Most Popular Pinterest Categories Topics in 2019

Have you ever created a new Pinterest board and had a difficult time selecting a category/topic for your new board? I do. Normally, I select the obvious like humor, quotes, technology, etc.

So, I did a quick search on Google one day and came across this blog article by, none other than, the blog.HubSpot titled,” The Top 7 Pinterest Categories…”

This writer noted the following:

    7 Most Popular Pinterest Categories

  1. Travel
  2. Health and Wellness
  3. DIY Home Renovation Projects
  4. Women’s Style
  5. Beauty
  6. Food and Drink
  7. Motivational Quotes

So, if you plan to create a new board on Pinterest and need help selecting a category, then consider the top 7 category topics listed above.

Just thought I would share. Now gotta get back to pinning and creating on Pinterest.

category pinterest

Other Tips for Navigating Pinterest

  • Make the most of your Pinterest profile by saying what you do and how you can help someone fix a problem;
  • Utilize specific and brief board titles
  • Pin consistently
  • Create great visuals with Canva
  • Optimize the About section
  • Link your business website to reach new clientele
  • Place titles over images

Be Inspired

Be inspired and start creating personal or business pins.

If you enjoyed the content of this post, please consider following my blog, reblogging, and/or sharing on social media (Twitter, Instagram, LinkedIn, Facebook).

By all means, please do not hesitate to comment. Also, be sure to follow Destiny Inspired Consulting on all our social media platforms.

Instagram: @destinyinspiredconsulting

Twitter: @destinyinspired

Pinterest: @destinyinspiredBL

Facebook: Destiny Inspired Consulting by Bianca LaTrice

Don’t forget to SUBSCRIBE to follow this blog, like, comment, and/or sign up for email alerts. Let’s stay connected, ok?

Posted on 2 Comments

…When you just ain’t feeling it

Yesterday, on Facebook, I asked the question, “How do you motivate yourself when you just AIN’T feeling motivated?” As expected, there were a variety of responses since the theory of motivation as there is not a one size fits all definition.

Since everyone does not view motivation in the same way, let’s start with the basics to align our thoughts on the topic.

What is Motivation?

“Motivation is the word derived from the word ‘motive’ which means needs, desires, wants or drives within the individuals.” It is the process of stimulating people to actions to accomplish the goals.”

Towards the end, you will see I noted each of the Facebook responses as I am sure at least one of them will INSPIRE you. My goal was to highlight one or two responses, but they were all so enlightening so I noted them all. Thank you to all who responded to my Facebook post.

Types of Motivation

The two types of motivation that stand out are, Intrinsic and Extrinsic motivation.
Intrinsic Motivation refers to behavior that is driven by internal rewards. In other words, the motivation to engage in a behavior arises from within the individual because it is intrinsically rewarding.” On the other side of that coin,
“Extrinsic motivation refers to behavior that is driven by external rewards such as money, fame, grades, and praise. This type of motivation arises from outside the individual, as opposed to intrinsic motivation, which originates inside of the individual.”

Who Really Cares About Being Motivated or the Notion of Motivation?

Thanks for asking. I care and many of you reading this probably care especially if you are a working parent, an educator needing to motivate yourself and your students, a student, or if you are a business owner, etc. Motivation and motivators are tied into much of what we do in our personal and professional lives, therefore, the topic of motivation is one to discuss long before we get to that dreadful, yet realistic, place of feeling the LACK of motivation. Can I get an AMEN?

Are You Reading and Asking Yourself What is YOUR Motivation?

Maybe you already know what puts PEP in your STEP. (Yes, I still say pep in your step.) Maybe you are like the rapper Cardi B who expresses in her music that she is “all about the bag.” The “bag” is another way of saying she is chasing the money. Get it yet? Like money bag. Some are motivated by the desire for money, success, recognition, or simply by the satisfaction from enjoying what they do.

List Self-Motivated on Your Resume?

Although I have never been a hiring manager, I would think listing self-motivation on your resume would be ideal. In my opinion, when someone says they are self-motivated, that lets me know that person is goal-oriented, and doesn’t need to be nudged to stay on task. In fact, to become an efficient leader, you must be self-motivated.”

Tips to Become (and Stay) Motivated

  • Create a plan
  • Set goals
  • Celebrate your achievements
  • Adopt the “take one bite of the apple at a time” concept
  • Get a support or accountability group
  • Keep the “big picture” in mind
  • Remember your WHY. The reason WHY you started your business or went back to school

Facebook Response to the question,” How do you motivate yourself when you just AIN’T feeling it.”

I had to include a few of the many Facebook responses from yesterday’s post of people sharing how they motivate themselves. May these responses encourage you. See below…

“I thought to myself, will this serve me to stay in this bed or does it better me to get going [to the gym].” ~ Amanda

“Let Go and Let God” ~ Angel

“Call Your [Life/Business] Coach” ~ Darla

“Think of my goals that I have set personally…” ~ Armilla

“Get up and pray for God to renew my mindset.” ~ Chanelle

“I just do it despite how I feel until it becomes clockwork” ~ Tasha

“I say affirmations, journal or put on music…” ~ La Shay

“I put on praise and worship” ~ Alicia

“Drive through impoverished communities” ~ Dr. Arrickia

“Play music as loud as I can” ~ Cookie

“Keep repeating positive thoughts and affirmations…” ~ Vivien

“Pray” ~ Azure

“…at the end of the day, it really isn’t about you, it’s about the other persons that need you to THRIVE & WIN” ~ Sheya

In closing, I ask you WHAT IS YOUR MOTIVATION? I would love to get your feedback and comments.

》If you enjoyed the content of this post, please consider following my blog, reblogging, and/or sharing on social media (Twitter, Instagram, LinkedIN, Facebook). By all means, please do not hesitate to comment《